Tournaments & other events

How does one arrange a tournament or other event for the AoE4 community?

I’ve hosted / sponsored events in the past for other RTS games, however, those were for older communities with little overhead from forum / game mods, so I could use some direction in the case that I’d like to sponsor something.

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I’m not sure. Maybe get in touch with Nili/Aussie Drongo/Fitzbro etc? There has already been some tournaments. Maybe ask on reddit?