Thing is, the vast majority of assets aren’t made in-house. They contract 3D studios for it. So in a way, you could see this as them strictly cutting costs for the same product. It’s a double edged sword, for while variants are almost indistinguishable from regular civilizations mechanically, it means the developers are expecting us to pay more… for less.
And while this may not matter for a lot of players, it sure matters for me. A big appeal for these games is seeing a new take on cultures, and while a sort of goldilock zone has been reached with a good blend of thematics, mechanics and relevance (Golden Horde with settled tents, new units, thematically fits and name is relevant), I would still vastly prefer to see Tibetans, or Portugal, or Khmer.
Macedonian and Tughlaq Dynasties seem to differ in this equation. Tughlaq seems to be very Khmer coded, having Ballista Elephants that seem frankly like placeholder assets (floating Springald model with no animation pasted onto a War Elephant). Macedonian, as I’m sure you’ve noticed, seems much more like a Norse based civilization and making it a variant is really stretching it, especially when you consider that the Macedonian Dynasty was the pinnacle of the Eastern portion of Rome. Sure, they hired Varangian mercenaries, but they had so much more going on than that.
And so, it definitely seems to me that these two civilizations were planned to have assets created for them via a third party company, with Macedonian featuring a lot of new character models, it seems they were half way there. Take into account what has happened to Microsoft in recent times, and it wouldn’t surprise me if they have been cutting funding for a lot of projects lately, AoE included. This is all to say, I don’t think the developers necessarily expected this, and it almost seems as though something major changed during development.
I don’t think we need to be against each other as players. I want a civilization with more fully fledged models. Not getting that disappoints me. This shouldn’t make you defensive about the notion of a variant. It is simply cheaper content, but I don’t want that and you should be okay with players expecting more. We’re not pointing fingers at developers, instead, it clearly is a case of executives investing less in the project and that is ultimately bad for all of us.